Last week, another large blog link network was penalized by Google. Having a good backlink profile has become more important than ever. How do you check your backlink profile, and are your rankings at risk?
What exactly happened?
Google's engineers are working hard on eliminating spam from the search results. Last week, they penalized websites that participated in a paid blog network with the name BuildMyRank. Another blog network was also affected by that penalty.
If you used one of these networks to get backlinks to your website, chances are that your Google rankings will be affected by this penalty.
Link diversity is the key to rankings that last
People who use automated tools to get backlinks to their websites create backlink profiles with a particular pattern. It is relatively easy to detect these patterns.
For example, if you participated in these blog networks or if you use tools that automatically submit your link to forums and social media sites, then it is easy to find out that these links are unnatural.
If your web site has a good backlink profile, your website won't be affected by algorithm changes.
What is a good backlink profile?
Link building is more than getting a few nofollow backlinks from good websites. It's about networking. A good backlink profile shows search engines that your website is liked by many different people. That means that your website should also have links from many different website types.
How to check the backlink profile of your website?
You can check the backlink profile of any website with the backlink intelligence tools in SEOprofiler.
In my opinion, optimizing your website is a good way to get more organic traffic to your web, and building a good backlink profile is more important. If you don’t know how to build a good profile to your website, a professional SEO company might do a nice favor for you, such as adSage digital company companying with SEM, PPC advertises and Facebook advertising services.
No comments:
Post a Comment